Communica­tion is key: Giving the hard sell on “soft skills”

(Cross-posted from Medium.)

A row of women seated in front of what appears to be an enormous telephone switchboard

Today at school we got an hourlong presentation on using LinkedIn effectively, which ended with a summary slide of statements we were to evaluate as true or false. One of these was “You should add soft skills to your skills,” and the “correct” answer seemed to be, more or less, false. My hand shot up, and I said that well, actually, soft skills are extremely important in tech, as they are everywhere, and that if you’re an excellent programmer who can’t communicate with other people, nobody with any sense is going to want you on their team.

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What stupid is

illustration of four cats, one of which is wearing a dunce cap

I was sitting on my couch hoarding a “Sharing Size” box of Annie’s Cheddar Bunnies and clicking and re-clicking “x new Tweets” this evening, when I was rescued by a friend who was having some technical difficulty with an e-book she was building. A few of our Twitter friends made suggestions on how to troubleshoot the issue, and I did, too, but to no avail. I asked to see the file, she e-mailed it, and not only did the file also crash on my machine, but it caused a seemingly permanent crash-on-launch issue with Adobe Digital Editions, the application we were trying to view it in. I use ADE every day, as I borrow a shocking quantity of e-books from the New York and Brooklyn public libraries, so this was not a crash I could just ignore.
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Because I am mean and like to rain on parades…

A parade in the rain

All day I’ve been seeing tweets from @kobo and friends about their having the No. 1 e-reading app in the iTunes store—e.g.,

Breaking News: Kobo #1 Rated eReading App on iTunes App Store http://t.co/pApB8j5
@KoboJason
Jason Gamblen | Kobo

I’m so happy for them.

No, really.

For several months now, Kobo’s iOS app has been, mainly because of the stats and the activity tracker, my e-reading application of choice. That said, it’s my app of choice in spite of several intense annoyances, so I’d like to take this opportunity to point out a couple of things that drive me up the fucking wall about it. From the support ticket I just submitted:

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E-book Abomination Index

I’ve been reading a lot of e-books in the past ten days or so, and I have seen a lot of messy formatting. But the latest one takes the cake: a McGraw-Hill Professional book in which the first letter of every paragraph appears on a line by itself. Thus:

T
he quick brown fox jumps over the lazy dog.

Hella annoying. And there was an egregious typo in the book, repeated three times in one paragraph. Annoying enough that I dug around on the McGraw-Hill site until I found a place to lodge my complaint.

But then I got to thinking, as I filled out their lengthy incident report form, that if I want to report every fucked-up e-book I come across—which is most of them—I could spend the rest of my life chasing around on publishers’ websites for the buried feedback addresses or forms. And then I thought, Why not set up a sort of Hall of Shame where not only I but anyone else who finds a crappy e-book can post the gory details?

Ladies and gentlemen, may I present to you the E-book Abomination Index submission form?
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Clarifications

Eirk Newth / India Amos
Left: Eirik Newth. Right: Me.
Easy mistake; could happen to anyone, we’re so alike. Except that, y’know, he’s a genius.

Here (with some corrections), in case anybody else interpreted my posts from this weekend in similar ways, is a way-too-long comment I just posted in response to Doyce Testerman’s Publishing, Charlotte, and John. You should start there, or it won’t make much sense. The part of Doyce’s post where poor Eirik gets dragged into things and where my grumbling gets taken somewhat out of context is at the very end:

In the postscript to this piece, Eirik Newth explains why Big Publishing consistently cites costs to create ebooks that fall miles outside my experience and expectation.

Short version: they’re doing it wrong.

Long version:

Publishers are still producing paper books the “X-Acto–and–wax” way and then outsourcing their e-book production to other companies, which probably automate the conversion process, and then they’re not practicing any kind of QA on what comes back, because nobody gives a shit, because the people who make the decisions don’t read e-books.

No wonder they think making an ebook is an expensive, time-consuming process.

Yes, you read that right. Publishers aren’t producing workable electronic files when they produce a paper book — their product essentially has to be OCR’d by a third party company to get an ebook out of it. They start with a hardcopy and make someone else turn it into an electronic version, which they’ll never read.

Oops. So I sez to him I sez, No, actually, you didn’t read that right:
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What’s been gnawing at me lately

cat chewing on an e-reader

One of the things that I find gets more difficult year after year—and I can’t tell if this is more because I’m getting older, or because I’m letting myself be pelted with information faster and harder than ever before, or because I don’t write as regularly as I used to—is synthesizing ideas. I spend hours each day gathering information, and some days it seems like for every page I read on the Web, I open or bookmark two more to read later. Yet when an occasion arises for me to state what I think about what I’ve read, I most often end up blurting out whatever my gut tells me, rather than what’s the result of deliberate analysis and consideration—because who has time to ruminate? I’ve heard the rumor, of course, that our guts know more than we think they do, but as I haven’t yet had time to read up on the subject, I can’t say to what extent or in what circumstances that’s true. My gut is whispering to me, however, that my gut is often misguided or misinformed.

For at least the last few months, as I’ve been trying to figure out what I want to do (a) for my master’s thesis and (b) to pay back my student loans after I finish the damn thing, I’ve been trying to absorb as much information as possible about e-books, e-readers, and the future of the book in general. I’ve read articles, essays, and tweets; listened to podcasts, panels, and lectures; watched videos and (sorry to have to use this word:) webinars; and talked with a lot of people. I’ve done a lot of talking at people, too, pushing and no doubt breaking the limits of courtesy with dozens of unfortunate friends, acquaintances, and strangers as I try to articulate what my gut tells me about all this partially digested input. And I’ve written about a few small things, trying to finely chew at least some corners of the subject.

Just in the last week, thanks to the Digital Book World conference and Apple’s iPad announcement, I’ve skimmed, read, watched, heard, or bookmarked thousands of chunks of content—most of them tweets, since I wasn’t present at either event but followed along through hashtags and Twitter lists—having to do with books in the digital era.

And what do I think about all of it?

I don’t know.
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Please, Mister Postman

post office

Oh, I think I need to make a field trip to the 11215 post office . . .

Dear Postmaster Potter:

I am writing to ask if you would please consider redecorating my local post office. Maybe you have heard of it: 11215. It’s the Park Slope Station in Brooklyn, New York, and I believe that a great many novelists spend time there, waiting to mail their manuscripts and galleys and quarterly estimated tax payments and whatnot, so perhaps it is the source of a great many written complaints. Or perhaps not. Anyway, may I elaborate on the nature of the problem?

The nature of the problem is choice of font.

Rudolph Delson, “An Open Letter to John E. Potter, Postmaster General” (PDF, 127 KB), February 12, 2007

Oh, but that is not the only problem, as it turns out. And these issues have been observed not only at the 11215 post office, as I’m sure many can attest. I particularly recommend the 10009 (Tompkins Square) location for psychotic signage (not to mention patrons).

I think I also need to get a copy of Mr. Delson’s novel, Maynard and Jennica.

(Via Manhattan Users Guide)

Flattery Will Get You Nowhere

pond scum

They say that imitation is the sincerest form of flattery, so I should feel jazzed that a person I used to work with, who at that time did not know InDesign from Address Book, is still using my files as templates for new books today in his busy freelance design business. Being a spiteful, negative, unforgiving person, however, I instead find it just kind of disgusting. Because even though this person is apparently now making a nontrivial chunk of his income by designing and typesetting books (and perhaps double-billing for it, too), he clearly still doesn’t know typography from a hole in the ground.
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Job application tips

help wanted

I’m in the process of hiring an assistant, someone who can toil away at the work thing while I’m at school making crafts, and I’ve finally dug down to the bottom of the pile of résumés that began pouring in thirty minutes after I posted the job. (And if you haven’t heard from me yet, it doesn’t mean you won’t—I’m still sorting and procrastinating, as will soon become more obvious.) And do you want to know what’s the most striking thing about most of these hopefuls? They are completely wasting their time. And mine, of course, but mostly their own. Because they’re not only not going to get a job with me, they’re not going to get a job with anyone unless that person is as slovenly and illiterate as these applicants.

Howlers spotted among the hundred-odd submissions include

  • Misspelling or camel-capitalizing my company’s name
    • Notebook
    • Next book
    • Nextbbook
    • NextBook
  • Misspelling the name of a past or present employer
    • FexEx
    • Merril Lynch
    • Pareksy Ctr. [This is at my own college, so I know it’s Paresky]
    • BabyAlpalca.org
    • Rollingstone Magazine
  • Misspelling a degree or job title
    • bachelors | masters
    • B.F.A | G.P.A | F.I.T | C.U.N.Y
    • assitant [I feel that this should be a word, but if it were, it would denote someone who is an undesirable employee]
    • photo- retoucher
    • Communication’s Coordinator
  • Misspelling or improperly camel-capping the name of a piece of software the applicant supposedly knows inside out
    • PhotoShop
    • Quark Express
    • the In Design program
    • Word Press
    • In-Design CS3
    • Abode Photoshop / Abode Illustrator / Abode InDesign [this is presumably marketed as a hamlet]
    • Indesign
    • word, excel [but the same person managed to type PowerPoint]
  • Misspelling or improperly camel-capping the name of the site where the applicant found the listing
    • Media Bistro
    • media bistro
    • MediaBistro.com

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