Wrong, all wrong!

The didn’t mention anything about how each character of the book is placed on the page using tweezers.

Also? That guy at the 2:54 mark is really scary.

(Via BoingBoing)

5 Responses

  1. Otto Mann
    Otto Mann January 12, 2009 at 11:49 pm |

    do they get ANYTHING right?!

  2. Lars
    Lars January 13, 2009 at 8:54 am |

    That was a fascinating peek at the inner workings of the publishing industy. What I don’t understand, however, is this: in this process, who gets to choose the fonts?

  3. John Tranter
    John Tranter January 22, 2009 at 11:38 pm |

    The author’s parents traditionally choose the fonts and the general look and feel of the book. The mother usually chooses the cover art, often by commissioning something nice from a family friend. The father, or in rare cases, the grandfather, chooses the body text font and the heading font from a selection of Compugraphic 7700 font-strip negatives stored at the Smithsonian Institution in Washington.

  4. Maia
    Maia January 30, 2009 at 1:36 pm |

    India, here’s something for your wishlist — I have a feeling you will love this book!

    http://www.press.uchicago.edu/presssite/metadata.epl?mode=synopsis&bookkey=375554

  5. India
    India January 30, 2009 at 1:57 pm |

    Oh, yes.

    (Does any other book have an index entry that says “terrorists. See copy editors”?)

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